Orbea
An international bike store with a product configurator and multi-language checkout.

- checkout conversion
- +27%
- countries served
- 30+
Challenge
Selling bikes across dozens of countries means one storefront has to speak many languages, show the right prices and stock, and let a rider build the exact bike they want before they pay for it.
Solution
The store is built around the configurator and the path to checkout.
- A product configurator that keeps price and availability correct at every step
- Country and language handling that keeps URLs clean and indexable
- A dealer locator that connects the online build to a shop that can deliver it
Result
One catalogue serves every market, and a rider can go from browsing to a configured order without leaving the site.

